Celebrating Excellence, Honoring Innovation, and Embracing Progress. Each year, our awards ceremony has grown in stature, showcasing the brightest stars in the Southern Africa region’s business landscape. We invite you to be part of this prestigious tradition, where we honor the brands that define excellence and inspire the future.

Southern Africa Brand Quality Awards (SABQAwards) was established with the sole purpose of recognizing excellence for companies, businesses, startup enterprises, firms, individuals and leaders for their positive contribution to the region.
SABQAwards is the only organization in the region to recognize business excellence by conducting statistically a comprehensive and objective accurate independent market research survey, to determine brand reputation, job creation, customer satisfaction and business excellence in the quality of their service, value, professionalism and integrity. It is a true reflection of the marketplace as it represents the opinion of consumers and buyers across the Southern Africa Region.

This award recognizes the brand that consistently delivers a high level of Leadership, Products and Service to the people of Southern Africa, day in and day out. Each year, SABQA will recognize the best individuals and companies for their earnest efforts in business excellence and keeping the customer’s best interests in mind. The exciting selection process and the announcement of finalists culminate in the Southern Africa Brand Quality Awards Dinner, a get-together Dinner that will convene hundreds of the industry’s brightest luminaries to network, toast the winners and celebrate the best companies voted by the people of Southern Africa.